I am reading a lot of papers again and I keep finding research which just doesn’t get it. Or at least they are not capable of cleanly communicating the research. If you are doing research on visualization, do that. Don’t get into topics you don’t know anything about. Don’t get into common event formats for example! Make assumptions. Let experts in that field make a call. Let them figure some things out. You can say what you did to overcome your challenge, but don’t – please don’t – mention those things as a contribution of your work. It actually does two things to your research: First it distracts people from what you really did, and second, it misleads others that are not experts in that field to believe that you have a viable solution. So, visualization is visualization and not log normalization!